One of Colorado’s Leading Live Charity Auctioneers!
All of this is made possible due to Libby’s intimate knowledge of each project before she even steps into a benefit, which is based on intense pre-event research and one-on-one meetings with clients. Libby doesn’t just show up the night of an event with a cookie-cutter program, rather she takes the time to thoroughly understand the background and mission of each organization, and the make-up and psychology of the audience to whom she is appealing. Libby is fully-vested in her work, which makes her an unparalleled investment for clients, who routinely commend her performances as paying off in spades! And it is for this reason in particular that first-time clients routinely turn into long-term business partners.
Becoming a live benefit auctioneer is Libby’s second career, but it is her natural calling. Selling is in her DNA, with her affinity for “moving merchandise” starting in grammar school. On any given day throughout the ‘80s, Libby could be seen and heard hawking everything from Girl Scout Cookies and lemonade to newspapers and chocolate bars; and she always, always sold the most of whatever needed to be sold (but who’s counting?)!
With her gift of banter and love of collaboration, Libby spent her post-collegiate years working in Sales and Marketing in the media industry. Career highlights include serving as Regional Sales Manager for Gannett Pacific Publications in Las Vegas; Owner of The Denver Health Magazine; and Business Development Manager for MOBS Marketing. By last count, she had developed or worked on over 150 marketing campaigns!
After a decade of helping big businesses achieve big returns, Libby began to feel restless and unfulfilled. She knew she thrived on applying her skills of persuasion and superlative “closing powers” to ensure bottom line results, but she longed to put her prowess to work “for the people.” She knew a little went a long way and she did her part as an engaged member of the community, but her true interest lay in bringing about considerable changes across many spectrums. She knew what she wanted to accomplish, just not how to do so.
Then, by happenstance, Libby attended a women’s cancer support fundraiser, which was led by her late husband, Jeff Parr’s restaurant company. Arriving early to help set up, she noticed the auction items. When she asked her husband what his marketing strategy was to sell the items, they both laughed. With that laugh with Jeff, something clicked inside Libby. A mere five hours later, stood on a stage in front of many strangers and, off the cuff with no formal experience, held her inaugural live auction, and did a bang-up job at that! For the first time in her life, Libby felt truly exhilarated with a desire to do anything and everything to “make things happen!”